Charlotte NC – NRA NASCAR UltraSwim Make an Impact
When I talked about the opening of the NASCAR Hall of Fame last week, I failed to mention the other events that made Charlotte NC a happening place last weekend. We were also the host to the largest convention ever held in Charlotte – the National Rifle Association (NRA). They were projecting 70,000 visitors and the Regional Visitors Authority believe that estimate actually panned out. Guest speakers included Sarah Palin, Newt Gingrich, Chuck Norris and Glenn Beck.
Charlotte also hosted UltraSwim at the Mecklenburg Aquatic Center where many Olympians and top swimmers including Michael Phelps competed. It is believed that events last weekend attracted 85,000 to the uptown area.
I attended a NC Dance Theatre event at the newly-opened, beautiful Knight Theater last Thursday evening and the crowds even then were noticeable.
The great news for Charlotte is that the economic impact of last weekend’s events were $20 million.
According to the Charlotte Business Journal, Hall executives have promised an annual $60 million economic impact and 800,000 visitors during the first year. To hit 800,000, the 150,000-square-foot attraction needs to average more than 2,200 visitors per day.
Saturday, we have the All-Star Race at Charlotte Motor Speedway and the first induction ceremony to the NASCAR Hall of Fame on Sunday. Then to top it off, one of the biggest weekends in NASCAR is the Coca-Cola 600 Memorial Day weekend.
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